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Market research - the fundamental concepts
There is a considerate confusion and debate over the term of "market research". However, generally it is considered as research into...

Agnes Sopel
Apr 11, 20216 min read
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Managing market information - are we doing it right?
The risk associated with taking and implementing business decisions could be significant, especially if substantial financial resources...

Agnes Sopel
Apr 11, 20215 min read
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New insights into data analytics
I have recently been fascinated with the data analytics concept. I have done some research and it lead me to few great insights that are...

Agnes Sopel
Apr 8, 20214 min read
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Providing good customer service is not enough!
Customer service is about treating the customer is appropriate way, with the goal of satisfying them and ensuring they will return to...

Agnes Sopel
Apr 6, 20217 min read
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You don't have to get into a certain market, you can create your own. Bring the light!
There is many reasons why we would like to strengthen our marketing skills. Perhaps you are running your own small selling business on...

Agnes Sopel
Apr 5, 20218 min read
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Impact of customers and suppliers national culture on organisational culture
An organisation does not operate in splendid isolation. Customers and suppliers are often organisations as well. When managers are...

Agnes Sopel
Mar 29, 20215 min read
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Change Management and coaching - sometimes playing it safe is the riskiest strategy of all
When a manager is required to implement change, it will inevitably mean modifying the way people behave. As you have probably found from...

Agnes Sopel
Mar 28, 202110 min read
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Public Relations Strategy
Constructing a strategic plan for public relations campaign is primary composed of four steps: Using research to define the problem or...

Agnes Sopel
Mar 27, 202112 min read
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An organisation is not a place of work, but a group of people.
An organisation is a group of people. It is different to define an organisation, because they are different. The difference may depend on...

Agnes Sopel
Mar 22, 20217 min read
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Marketing concept. What drives purchasing decisions?
In my previous blog " What has marketing become?" I have been assessing the meaning of marketing concept and the importance of...

Agnes Sopel
Mar 21, 20219 min read
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What has marketing become?
What is marketing? It should be clear that marketing professionals are concerned with ensuring the best fit between what the organisation...

Agnes Sopel
Mar 20, 20217 min read
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EU Customs and Compliance
What is customs compliance? Custom compliance need to be performed when goods arriving into EU from a third country. There are a lot of...

Agnes Sopel
Feb 2, 202115 min read
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Mediation
What is mediation? Mediation is a process under which the parties submit their dispute to an impartial person, a mediator, who assist...

Agnes Sopel
Jan 18, 202118 min read
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Business Etiquette Part 6 - Multicultural etiquette
There are five fundamental steps when dealing with diversity. Let's explore them together. Understand divercity 1. Respect differences...

Agnes Sopel
Jan 2, 20214 min read
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Business Etiquette Part 5 - Cell Phones, E-mails, Instant messaging, Texting and Social Media
How something such simple as setting your voicemail can be an indication of good manners? Do you know how to use instant messaging or...

Agnes Sopel
Jan 2, 20216 min read
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Business Etiquette - Part 4 - Business Meetings
In me a previous article called "Business Etiquette - Part 3 - Interviews" we were exploring manners and discussed a few tips on how to...

Agnes Sopel
Jan 2, 20218 min read
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Business Etiquette Part 3 - Interviews
Welcome to my third article on business etiquette. So far, we have been exploring the general rules of professionalism, your appearance...

Agnes Sopel
Jan 2, 20218 min read
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Business Etiquette Part 2 - Professional meetings, how to work for your boss and be part of a team
In my last article called "Business Etiquette Part 1 - Rules of Professionalism," I have talked about the fundamental rules which...

Agnes Sopel
Jan 2, 20213 min read
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Business Etiquette Part 1 - Rules of professionalism
Introduction Business etiquette refers to norms or standards that constitute what are good manners and professional behaviour in the...

Agnes Sopel
Jan 1, 20215 min read
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Leaders need to focus on continuous learning - Part 2. Personal development planning
We are all responsible for our personal development. It is important as a leader to plan your learning journey. If you have read my...

Agnes Sopel
Oct 28, 20206 min read
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